SBI Clerk Previous Year Question Paper on Marketing Aptitude & Computer Knowledge - SBI Clerk recruitment exam 2009

SBI Clerk Previous Year Question Paper on Marketing and Computer Knowledge

SBI Clerk recruitment exam 2009 (The exam held on 8.11.2009)

Solved Paper on Marketing aptitude and Computer KNowledge

Also Read:

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 Ø  SBI Clerk Previous Year Question Paper on General Awareness  - 2009

 Ø  SBI Clerk Previous Year Question Paper on Quantitative Aptitude  - 2009

 Ø  SBI Clerk Previous Year Question Paper on Reasoning Ability - 2009

161. CPU stands for ___
(1) Computer Processing Unit
(2) Central Processing Unit
(3) Computer Protection Unit
(4) Central Processing Upload
(5) None of these
62. The primary purpose of software is to turn data into
(1) web sites
(2) information
(3) programs
(4) objects
(5) None of these
163. A compiler translates a program written in a high-level language into
(1) Machine language
(2) an algorithm
(3) a debugged program
(4) Java
(5) None of these
164. What is correcting errors in a program called ?
(1) Compiling
(2) Debugging
(3) Grinding
(4) Interpreting
(5) None of these
165. The of a system includes the programs or instructions.
(1) hardware
(2) icon
(3) information
(4) software
(5) None of these
l66. Back up of the data files will help to prevent .
(1) loss of confidentiality
(2) duplication of data
(3) virus infection
(4) loss of data
(5) None of these
167. Text in a column is generally aligned .
(1) justified (2) right (3) centre (4) left (5) None of these
168. The background of any World
(1) is always white colour
(2) is the colour you preset un-der the Option menu
(3) is always the same for the entire document
(4) can have any colour you choose
(5) None of these
169. In order to save an existing doc-ument with a different name you need to
(1) Retype the document and give it a different name
(2) Use the Save as... command
(3) Copy and paste the original document to a new document and then save
(4) Use Windows Explorer to copy the document to a dif-ferent location and then re-name it
(5) None of these
170. Which one of the following soft-ware applications would be the most appropriate for performing numerical and statistical calcu-lations ?
(1) Database
(2) Document processor
(3) Graphics package
(4) Spreadsheet
(5) None of these
171. What would you do to highlight a word ? You position the cursor next to the word, and then
(1) Drag mouse while holding button down
(2) Click mouse once
(3) Roll mouse around
(4) Roll and then click mouse
(5) None of these
172. A contains specific rules and words that express the log-ical steps of an algorithm.
(1) programming language
(2) syntax
(3) programming structure
(4) logic chart
(5) None of these
173. What is the default file extension for all Word documents ?
(1) TXT (2) WRD (3) FIL (4) DOC (5) None of these
175. Which is the part of the comput-er system that one can physical-ly touch ?
(1) data
(2) operating systems
(3) hardware
(4) software
(5) None of these
176. An  page  preview  mode
(1) You can see all pages of your document
(2) You can only see the page you are currently working
(3) You can only see pages that do not contain graphics
(4) You can only see the title page of your document
(5) None of these
177. Cross selling is very effective in the sale of one of the following
(1) Debit cards
(2) Credit cards
(3) Internet banking
(4) Auto loans
(5) All of these
177. Cross selling means
(1) one salesman selling to anoth-er salesman
(2) selling across territories
(3) selling across countries
(4) selling additional products to existing customers
(5) All of these
178. Target market for Debit Cards is
(1) all existing account holders
(2) all sales persons
(3) allNRI's
(4) all HNI's
(5) All of these
179. Market Penetration can be possible through
(1) more calls to the same buy-ers
(2) more calls to many buyers
(3) surrogate marketing
(4) alternate marketing
(5) All of these
180. Cross selling can be resorted to, by
(1) all sales persons
(2) all employees
(3) all employers
(4) outsourced agencies
(5) all service providers
181. Reusable optical storage will typically have the acronym  .
(1) CD (2) DVD (3) ROM (4) RW (5) None of these
182. is processed by the com-puter into information.
(1) Data (2) Numbers (3) Alphabets (4) Pictures (5) None of these
183. A is an electronic device that process data, converting it into information.
(1) computer (2) processor
(3) case (4) stylus
(5) None of these
184. Market innovations means  .
(1) design new products
(2) new styles of marketing
(3) new ideas in sales steps
(4) Only (1) and (2)
(5) All (1), (2) and (3)
185. File extensions are used in order to
(1) name the file
(2) ensure the filename is not lost
(3) identify the file
(4) identify the file type
(5) None of these
186. Market penetration connotes   .
(1) Covering a wide area of the Market for sales
(2) Entering the buyers' houses
(3) Entering the sellers' houses
(4) Entering all shops and busi-ness houses
(5) All of these
187. The most common type of storage devices are
(1) persistent (2) optical (3) magnetic (4) flash (5) None of these
188. SME means
(1) Small And Medium Enter-prises
(2) Small Marketing Enterprises
(3) Small Scale Marketing Entities
(4) Small And Medium Establish-ments
(5) All of these
189. For successful marketing .
(1) Only the sales person sells
(2) Only finance Department-sells
(3) Only front office persons sell
(4) Only back office persons sell
(5) The whole organisation sells
190. Savings Accounts with zero balance can be opened for
(1) persons below BPL
(2) under Financial Inclusion scheme
(3) students
(4) as per Bank's Policies
(5) None of these
191. "Outsourcing" means service rendered by
(1) outside agencies
(2) other departments of the com-pany
(3) employees, other than the sales persons
(4) marketing department
(5) All of these
192. In modern day marketing, the benefits of selling extend to
(1) Only products and services
(2) Only after sales services
(3) Lifelong relationship with the buyer
(4) All of these
(5) None of these
193. One of the following is not a target group of SME loans .
(1) all professionals
(2) large industries
(3) truck operators
(4) beauty parlours
(5) hotels and restaurants
194. The performance of a salesperson can be enhanced by
(1) increasing the sales incentives
(2) increasing the number of products to be sold
(3) appropriate training
(4) All of these
(5) None of these
195. Team building is required
(1) only for lead generation
(2) only for after sales service
(3) for cross selling
(4) All of these
(5) None of these
196. For sustained relationship with the buyer, one of the following is necessary
(1) Continuity
(2) Consistency
(3) Understanding
(4) Empathy
(5) All of these
197. Sales Promotion involves - Find the incorrect option J
(1) Building Product Awareness
(2) Creating Interest
(3) Providing Information
(4) Designing new products
(5) None of these
198. Target market for Home Loans is
(1) all builders
(2) all housing societies
(3) agriculturists
(4) All of these
(5) None of these
199. Lead generation is .
(1) a pre-sales function
(2) a function of the customer
(3) a function of the manufactur-ing department
(4) a postsales function
(5) All of these
200. Financial Inclusion means
(1) Opening Accounts of Finance Companies
(2) Financial Analysis of Balance sheet figures
(3) Opening Accounts of HNI's
(4) Opening Accounts of NRI's
(5) Opening Accounts of under-privileged persons

Solutions

161. (2) 162. (2) 163. (1) 164. (2) 165. (4) 166. (4) 167. (1) 168. (4) 169. (2) 170. (4) 171. (1) 172. (1) 173. (4) 174. (3) 175. (2) 176. (5) 177. (4) 178. (1) 179. (2) 180. (2) 181. (4) 182. (1) 183. (2) 184. (5) 185. (4) 186. (1) 187. (2) 188. (1) 189. (5) 190. (1) 191. (1) 192. (3) 193. (2) 194. (4) 195. (3) 196. (2) 197. (4) 198. (1) 199. (1) 200. (5)